Projects
A.I. Tele-prompter
A built-in scripting and teleprompter tool: create a meeting, generate a pre-written script in seconds, tailor it to the user’s voice, and keep it on screen as a live reference during their talk. One seamless create-to-record flow that removes blank-page anxiety and cuts prep time.
Pulse
Sales enablement tool that allows distributors to reach out, make a follow-up or schedule a follow-up based on customers’ activities. (Created designs for both the user side & admin side, desktop & mobile)
New Share Flow
Redesigned the share flow which allows business builders to reach out to their contacts with corresponding media assets attached. (Created designs for both the user side & admin side)
Design System
Lead on enhancing & expanding design system across different product lines for the organization. Conducted preference tests to gather user feedback and simplified the pattern library for easier implementation.
Company Website
Led the creation of the company website for Hussle Tech and defined the overall aesthetics and design system.
Responsibilities
Designed and launched innovative CRM features, like Pulse, that drove a 25% increase in new user acquisition and sustained high engagement.
Led project planning and roadmap execution, establishing key milestones to ensure seamless progress and timely delivery.
Adapted user-centered design, spearheaded the creation of a scalable design system, enabling consistency and efficiency across multiple products.
Operated in an Agile environment, collaborating cross-functionally with PMs, key stakeholders, copywriters, and creatives to align expectations and business goals.
Conducted in-depth user testing and behavioral analysis, refining designs based on data-driven insights and user feedback.
Mentored and coached designers, providing strategic guidance and feedback to uphold a cohesive and high-quality design language across products.