Project Overview
Worked closely with the principal product designer and leads to refine visuals for shopdisney.com (US/Japan/EMEA) and explore new features. Oversaw typography and helped define the design system's aesthetic; designed features including QuickShop, a promotional badge system, modules, global navigation, product grid, minibag, and more for both responsive web & mobile app.
In-depth case study available upon request
Highlights
Part of the full platform redesign and transition onto Salesforce Commerce Cloud, enabling the business to grow substantially.
Global navigation redesign, displays all categories without another level of sub nav, includes a tile for promotional purpose.
Responsible for looking at overall design system — typography, spacing, and different module systems which makes the page more fun and can be used based on business/design requirement, which will also work well for different screen sizes.
New search engine, displays popular products and the most searched keywords by default.
Collaborate with designers in Disney studio team on creating and managing design assets for the web, mobile app, and emails
